◀︎work
Industry
A selection of case studies
B2BBrandConsumer Goods and ServicesDigitalEducationEnergyEnvironmentExperiencesExpertiseFinancial ServicesFood and BeverageGovernmentHealth and WellnessIndustrial Goods and ServicesIndustryMediaMedical Products and ServicesNon-ProfitOrganizationProductsRetail and HospitalityServicesTechnologyToys and GamesTransportation and MobilityVenturing
Big QuestionsOur work related to complex challenges.
CASE STUDYAscensia Diabetes Care
A Holistic, Human-Centered Approach to Managing Diabetes Care
CASE STUDYAmerican Express
How a $4,000 Vet Bill Sparked Innovation at American Express
CASE STUDYVerathon Medical
An Improved Airway Intubation System That Helps Physicians Save More Lives
CASE STUDYThe Drucker Institute
Building a City of Lifelong Learning in South Bend, Indiana
CASE STUDY日本事務器株式会社
Revitalizing Prefectural Food Industries Through Design and Software
CASE STUDYVerizon
Creating an Out-of-This-World STEM Learning Experience
CASE STUDYThe J.M. Smucker Company
A Leading Food Company’s Human-Centered Transformation Spurs Rapid Growth
CASE STUDYGreater Toronto Airports Authority (GTAA)
Transforming the Airport Experience by Putting Passengers First
CASE STUDYDigital Services Georgia
Designing a Modern Digital Platform for the Constituents of Georgia
CASE STUDYBayer Crop Science
Equipping Agricultural Retailers to Empower Rural Farmers in China
CASE STUDYBetterer Foods (RightRice)
Building a Brand for a New, More Nutritious Rice
CASE STUDYCONRAD Reproductive Health, USAID
Empowering Women to Prevent HIV
CASE STUDYInterContinental Hotels Group
Reimagining Everyday Travel for America and Beyond
CASE STUDYZalando
Driving Growth at Europe’s Largest Online Fashion Retailer
CASE STUDYShinho
Elevating the Craft of Chinese Cuisine
CASE STUDYNew York Civil Liberties Union
Sparking a Conversation Around Policing in NYC
CASE STUDYNarvar
Defining Values to Set the Stage for Future Growth
CASE STUDYBowdoin College
Rethinking College Admissions
CASE STUDYSwarovski
Reinventing the Chandelier
CASE STUDYKaplan
Launching a Bootcamp for Data Scientists
CASE STUDYProcter & Gamble
Using Data to Connect Global Teams
CASE STUDYMotorola
Crunching Customer Data to Deliver Better Smartphones
CASE STUDYPlum Organics
Rethinking Baby Food Packaging
CASE STUDYAmerican Family Insurance
A New Employment Venture to Increase Customer Engagement and Financial Security
CASE STUDYSimpliSafe
Designing for Peace of Mind with a Leader in Home Security
CASE STUDYGoogle ATAP, Levi's
Designing the Levi’s Commuter Trucker Jacket with Jacquard by Google
CASE STUDYAscensia Diabetes Care
Designing the Connected Future of Diabetes Management
CASE STUDYNeuromotion Labs
Helping a Startup Design Video Games to Build Kids’ Emotional Strength
CASE STUDYThe Rockefeller Foundation
Designing Waste Out of the Food System
CASE STUDYWillow
Designing the First All-in-One, Wearable Breast Pump
CASE STUDYCenter for NYC Neighborhoods
Preparing New Yorkers for Future Flooding
CASE STUDYGoogle Creative Lab, London
For Kids, A New Tactile Way to Learn Coding
CASE STUDYBeyond 12
Helping Students Navigate College and Beyond
CASE STUDYHBO
Designing the Future Vision for HBO
CASE STUDYNauto
Smarter, Safer, Data-Driven Driving
CASE STUDYBitty Foods
Healthy Lunchbox Foods That Are Good for the Planet
CASE STUDYECMC Foundation
Reimagining Career Colleges for the 21st Century
CASE STUDYSOG
Sleek Tools for Everyday Use
CASE STUDYRise Science
A Game-Changing Approach to Sleep for Athletes
CASE STUDYGlide
A Sleek, Seamless Apple Watch Camera Band
CASE STUDYIDEO, Stanford d.school, and The William and Flora Hewlett Foundation
Empowering School Leaders to Create Change Through Design
CASE STUDYMattel
Modernizing the Next-Generation View-Master
CASE STUDYInterContinental Hotels Group
Designing a Modern Work Experience for Business Travelers
CASE STUDYFender
An Acoustic Amp That Steals the Show
CASE STUDYBigelow Tea
A Better Box of Tea
CASE STUDYINFARM
Designing the Future of Urban Farming
CASE STUDYSesame Workshop
Bringing Beloved Children's Characters to a New Platform
CASE STUDYkate spade new york
The Future Guest Experience
CASE STUDYLee Jeans
Jade-Infused Jeans for Sweltering Summers
CASE STUDYFord
Beyond Cars: Designing Smarter Mobility
CASE STUDYDr. Reddy's Laboratories
Invigorating a Pharmaceutical Company’s Culture
CASE STUDYUmpqua
Making Sure a Bank Stays Great as it Grows
CASE STUDYtado°
Kickstarting Europe’s Biggest Smart Energy Company
CASE STUDYMacArthur Foundation
Creating a Social Enterprise to Bring Learning into the Real World
CASE STUDYCity of Boston
Boston's New Citizen-Centered Site
CASE STUDYPlanned Parenthood
Planned Parenthood's New Way Forward
CASE STUDYTempur-Pedic, Sealy
Mattress Designs That Led to a Cultural Transformation
CASE STUDYSteelcase
Redesigning Where We Work and Learn
CASE STUDYSamsung
A Design Partnership That Changed Electronics
CASE STUDYEli Lilly and Company
Designing Pharmaceutical Excellence with Eli Lilly
CASE STUDYNana Joes
Designing a Brand to Scale Big
CASE STUDYFood Genius
A Real-Time Data Service for Industry Food Workers
CASE STUDYCommonwealth Bank of Australia
New Digital Ways to Pay
CASE STUDYU.S. Green Building Council
A Digital Display to Measure Energy Use
CASE STUDYAliveCor
The Next-Generation Heart Monitor
CASE STUDYWells Fargo
An ATM Designed for You
CASE STUDYThe North Face
Growing an American Brand in China
CASE STUDYGE Healthcare
A Better Scanning Experience for Patients and Technicians
CASE STUDYeBay
Putting a Human Face on Big Data
CASE STUDYOrgan Recovery Systems
A High-Tech Kidney Delivery System
CASE STUDYApple
Creating the First Usable Mouse
CASE STUDYMassMutual
Helping Young Adults Make Smart Money Decisions
CASE STUDYNBC Today Show
Designing the Audience Experience
CASE STUDYBelk
Pop-Up Store as Learning Lab
CASE STUDYJulep
A New Venture Changes the Way We Polish Nails
CASE STUDYRiverside School
A Global Design Movement Led by Children
CASE STUDYUniversity of California, San Francisco
Inspiring Scientists in Their Research
CASE STUDYNemours Children’s Hospital
A Hospital Centered on the Patient Experience
CASE STUDYThe Bill & Melinda Gates Foundation
Giving Ed Tech Entrepreneurs a Window into the Classroom
CASE STUDYHeartstream
A Portable, Life-Saving Defibrillator
CASE STUDYHoliday Inn Express
The Next-Generation Hotel Experience
CASE STUDYMelon
Helping a Tech Product Find Its Footing
CASE STUDYDivvy
Bringing Bikes to the Streets of Chicago
CASE STUDYThe Royal Academy
A Digital Identity for the Royal Academy of Arts
CASE STUDYFotile
A Cook Top Designed for a Wok
CASE STUDYLincoln Motor Company
Using Design Thinking to Create a Better Car
CASE STUDYPalm Computing
Handheld Organizer Becomes a Sleek Accessory
CASE STUDYThe National Campaign to Prevent Teen and Unplanned Pregnancy
Building a Birth Control Support Network for Women
CASE STUDYInnova Schools
Designing a School System from the Ground Up
CASE STUDYTeam Rubicon
Designing a Global Plan for Disaster Response
CASE STUDYGRiD Systems
The First Notebook-Style Computer
CASE STUDYInterbank