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Hello, I’m Eri Tsutsumi

Design Director, IDEO Tokyo

堤 惠理



Eri Tsutsumi is a Design Director at IDEO Tokyo. While spending her teen years growing up in the U.S. and Turkey, she became very interested in the differences between different cultural contexts and went on to study cultural anthropology. Prior to IDEO, Eri worked for an advertising agency for 10 years as a designer and copywriter. In all her projects, she has worked closely with multi-stakeholders -- from developing new products and services for clients to helping local communities in regions throughout Japan.

Eri earned her MA in innovation Management from Central Saint Martins in London. She presented her research around happiness at TEDxHackney in London.


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