IDEO New York embodies the creativity, rigor, and moxie of the greatest city in the world*. We join forces with leaders and teams to harness that energy, and to drive positive impact through design.

Our portfolio spans industries, but we’re especially passionate about addressing challenges in three areas:

• Food: How might we use design to drive sustainable change in the food system and enable better food choices for all people?

• Health: How might we empower more people to take better care of themselves and each other

• Money: How might we help people build a better relationship with money over their lifetime?

Our clients include major consumer brands, cities and governments, B2B companies, academic institutions, not-for-profits, and other pioneering organizations across society. Across it all, we help clients ask and answer questions with purpose and clarity, align and activate diverse stakeholders, and ready their organizations for growth and change.

You’ll find us—technologists, poets, visual designers, strategists, researchers, and more—near the beating heart of Manhattan’s West Village. Drop us a line, or stop by to say hello!

*That’s our take, anyway.